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Tag: pricing

Rackings

Getting Wine Pricing Right

October 30, 2013 Paul Tincknell

Over the years Tincknell & Tincknell have helped hundreds of clients wrestle with product pricing. Surprisingly, most domestic wineries do not know how pricing works in the three-tier sales channel, much less foreign wineries. It is not a simple or linear equation.

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Posted in: Rackings Filed under: how-to, marketing, pricing, sales, wine industry, wine industry practices

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