Alternative wine packaging has been around since the goat skin bota bag debuted in ancient Greece. Glass is a perfect material to store wine in. But it isn’t the best choice for ALL wines. Most wines are enjoyed within weeks of purchase, and glass is the worst material for the environment and limits the market for wine.
The federal government is beginning to examine anti-competitive practices in industries within the U.S., and the wine industry is included. The threat to small, mid-size, and family-owned wineries is real and growing, and will have a negative effect on competition if the pace of consolidation is left unchallenged and unregulated.
Twenty years ago on July 4, 1997, Jennifer and Paul Tincknell founded Tincknell & Tincknell, Wine Sales and Marketing Consultants, in Healdsburg, Sonoma County. Tincknell & Tincknell assist clients with business, marketing, and sales strategies, and provide marketing support, packaging design, and industry advice, including start-up assistance. Over the last two decades, the firm has assisted over 100 clients from around the world.