https://www.marketingwine.com Wine Sales and Marketing Consultants Mon, 30 Mar 2026 21:52:09 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.5 https://marketingwine.nfshost.com/wp-content/uploads/2017/02/t2logo_sq_175x175-100x100.jpg https://www.marketingwine.com 32 32 https://www.marketingwine.com/2026/03/27/its-2026-now-what/ Fri, 27 Mar 2026 23:23:15 +0000 https://www.marketingwine.com/?p=569 The analysts and pundits have delivered their annual “Sermons on the Industry,” and many now (very tentatively) prognosticate that an…

The post It’s 2026. Now What?!? first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2025/08/06/the-enshittification-of-the-wine-industry/ Wed, 06 Aug 2025 23:18:53 +0000 https://www.marketingwine.com/?p=536 by Paul Tincknell, Partner The Great Wine Depression The wine industry is in a depression. Not a downturn, not a…

The post The Ensh*ttification of the Wine Industry first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2024/09/24/the-wine-industry-is-often-its-own-worst-enemy/ Wed, 25 Sep 2024 02:59:50 +0000 https://www.marketingwine.com/?p=503 When the going gets tough the industry circles the wagons and shoots inward Anyone in the wine industry knows that…

The post The Wine Industry is Often Its Own Worst Enemy first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2024/08/01/realistic-and-balanced-dietary-guidelines-regarding-alcohol-are-needed/ Fri, 02 Aug 2024 01:08:33 +0000 https://www.marketingwine.com/?p=480 The following is an email I sent as remarks regarding request for public comment on the involvement of the Interagency…

The post Realistic and Balanced Dietary Guidelines Regarding Alcohol are Needed first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2024/06/25/svb-2024-dtc-report/ Wed, 26 Jun 2024 02:36:09 +0000 https://www.marketingwine.com/?p=465 Silicon Valley Bank's 2024 Direct-to-Consumer Report presentation tried to gild bad news in silver linings. Wine isn't doomed, but is facing big challenges.

The post It’s Worse Than They Said: SVB 2024 DTC Report first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2021/08/09/addressing-consolidation-in-the-wine-industry/ Mon, 09 Aug 2021 22:48:47 +0000 https://www.marketingwine.com/?p=364 The federal government is beginning to examine anti-competitive practices in industries within the U.S., and the wine industry is included. The threat to small, mid-size, and family-owned wineries is real and growing, and will have a negative effect on competition if the pace of consolidation is left unchallenged and unregulated.

The post Addressing Consolidation in the Wine Industry first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2021/04/15/price-and-value/ Fri, 16 Apr 2021 01:53:17 +0000 https://www.marketingwine.com/?p=353 Recently the topic of wine pricing keeps popping up as a media topic, with some writers all waxing on how wine is priced arbitrarily and without any connection to quality. This post explores their arguments and describes what value is.

The post Price and Value first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2017/07/25/20-years-in-wine-marketing-and-sales/ Wed, 26 Jul 2017 00:25:47 +0000 https://www.marketingwine.com/?p=238 Twenty years ago on July 4, 1997, Jennifer and Paul Tincknell founded Tincknell & Tincknell, Wine Sales and Marketing Consultants, in Healdsburg, Sonoma County. Tincknell & Tincknell assist clients with business, marketing, and sales strategies, and provide marketing support, packaging design, and industry advice, including start-up assistance. Over the last two decades, the firm has assisted over 100 clients from around the world.

The post 20 Years in Wine Marketing and Sales first appeared on Tincknell & Tincknell.]]>