https://www.marketingwine.com Wine Sales and Marketing Consultants Thu, 07 Aug 2025 01:21:16 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.5 https://marketingwine.nfshost.com/wp-content/uploads/2017/02/t2logo_sq_175x175-100x100.jpg https://www.marketingwine.com 32 32 https://www.marketingwine.com/2025/08/06/the-enshittification-of-the-wine-industry/ Wed, 06 Aug 2025 23:18:53 +0000 https://www.marketingwine.com/?p=536 by Paul Tincknell, Partner The Great Wine Depression The wine industry is in a depression. Not a downturn, not a…

The post The Ensh*ttification of the Wine Industry first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2024/06/25/svb-2024-dtc-report/ Wed, 26 Jun 2024 02:36:09 +0000 https://www.marketingwine.com/?p=465 Silicon Valley Bank's 2024 Direct-to-Consumer Report presentation tried to gild bad news in silver linings. Wine isn't doomed, but is facing big challenges.

The post It’s Worse Than They Said: SVB 2024 DTC Report first appeared on Tincknell & Tincknell.]]> https://www.marketingwine.com/2013/10/30/getting-wine-pricing-right/ Thu, 31 Oct 2013 03:19:56 +0000 http://marketingwine.nfshost.com/?p=156 Over the years Tincknell & Tincknell have helped hundreds of clients wrestle with product pricing. Surprisingly, most domestic wineries do not know how pricing works in the three-tier sales channel, much less foreign wineries. It is not a simple or linear equation.

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